Project Description
The Opportunity
The Bboy phenomenon… a global self-governing rebellious dance culture and movement, has proven to be more than just a fad by surviving through two Breakin Booms (aka major media explosions in the 80’s and mid 2000’s), without its own industry or ecosystem to support, enhance, sustain or benefit the culture to allow Bboyin to reach its full booming potential, resulting in its two mainstream media deaths.
With the steady rise of big budget world championship tournaments and the recent announcement that “Breakin” has been added to the 2018 Youth Olympics in Buenos Aires, a 3rd Breakin Boom is on the horizon. Now is the time to prepare ourselves to catch the wave, by taking the Bboy industry to a higher level, using a fan cultivating business structure and format which has been proven successful in other industries, by serving it’s practitioners while generating large financial profits and returns on investments from general audiences and sponsorship dollars.
If we wait until the third Breakin Boom comes, it will be too late as other outside interests will flood to exploit the culture from the media craze, especially without any proper protection and infrastructure to ensure that the Breakin Boom will not fade away like the 80’s, or the mid 2000’s in Korea.
We must act now
Executive Summary
The Blockhouse is the ultimate Bboy Clubhouse, mini-Arena & Training facility for the first registered Bboy Social Club and home base for the home city’s professional BBoy (Breakdancing) TOP Crew or All-star team, which is a registered Bboy club of the future EXHIBITION BATTLE LEAGUE & URBAN CULTURAL SPORTS. The pro-team consists of 8-15 of the current best B-Boys or representatives, from across the city, and will battle against other rival cities in seasonal exhibition battle which rules and judges are agreed upon by publicized meetings called “Rules of Engagement” Press Conferences. The battles are a blend of professional sports, hip hop concerts and sports entertainment which will rapidly cultivate diehard fans and business partnerships, and provides the ultimate space for city wide practitioners of the art to develop their craft and call a 2nd home.
Business Concept
The Blockhouse is the ultimate Bboy Clubhouse, mini-Arena & Training facility for the first registered Bboy Social Club and home base for the home city’s professional BBoy (Breakdancing) TOP Crew or All-star team, which is a registered Bboy club of the future EXHIBITION BATTLE LEAGUE & URBAN CULTURAL SPORTS. The pro-team consists of 8-15 of the current best B-Boys or representatives, from across the city, and will battle against other rival cities in seasonal exhibition battle which rules and judges are agreed upon by publicized meetings called “Rules of Engagement” Press Conferences. The battles are a blend of professional sports, hip hop concerts and sports entertainment which will rapidly cultivate diehard fans and business partnerships, and provides the ultimate space for city wide practitioners of the art to develop their craft and call a 2nd home.
